Circuit is a news app that informs users of the latest updates and reports in the field of technology. I designed this app in response to the goals and frustrations of a randomly assigned persona. My given persona, Bruce, enjoys staying up-to-date with technology and the ways it can improve his life, so I created an app that would provide relevant information and ensure he can be the first in line to the newest updates. Circuit’s main page features articles from a variety of sources on the latest tech news, split into the user’s selected topics of interest. In articles relating to specific products, a button is provided that links to a page where the product can be viewed and purchased. The Explore page highlights selected news while allowing users to search for specific articles or products. The user’s Profile page provides the option to select favorite topics and view favorite articles, as well as change any relevant settings and preferences.
Assigned Brand Guide
